• THE POWER OF THE INBOX: Tips and Tricks for Successful Email Marketing

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    Name: THE POWER OF THE INBOX: Tips and Tricks for Successful Email Marketing
    Date: April 20, 2017
    Time: 8:45 AM - 12:00 PM EDT
    Event Description:
    EVENT

    What is the first impression you give when they see you in their email inbox?  And when they see you there, what do they do?

    This powerful seminar takes you step-by-step through the keys to effective email marketing.
    • What it really is (and is not).
    • What it can do for your business.
    • And the five easy steps you must take to harness the power of the inbox:
    • Grow a healthy list.
    • Create great content.
    • Customize a beautiful, mobiel-friendly template that matches your brand.
    • How to get your emails opened.
    • Tracking your results.
    From revealing why regular email does not work, to insider tips and techniques like automated list building tools and the design elements that work (and those that do not!), this seminar will give you the keys to the most effective marketing you can do: email marketing. 

    Bryan Caplan helps businesses lock down their marketing.  CEO of BJC Branding and professional speaker, Bryan travels the country, presenting on a wide range of digital marketing topics.  Bryan is also one of the nation's first Master Certified Local Experts with Constant Contact.

    Speaker:

    Bryan Caplan - CEO, BJC Branding, Sharon, MA

    Sponsored by:  Bay State Savings Bank, Southbridge Savings Bank, StowBrook Business Services, LLC, TD Bank
                                                   REGISTER HERE!
    Location:
    LOCATION

    All programs are held in the Grace Conference Room, Higgins University Center, Clark University, 950 Main Street, Worcester, MA 01610

    PARKING

    Clark University Parking Garage - Entrance on Downing Street.  Guest parking is located on the upper level.

    Alumni & Student Engagement Center parking lot - 939 Main Street, Worcester (next to St. Peter's Church)  

    Administrative parking lot - (between Woodland & Hawthorne Streets)  

    Clark Labs parking lot - 921 Main Street, Worcester

    Some on-street parking is permitted, but please check street signs carefully for parking restrictions.

    Download the parking and campus map in PDF format.
     
    Date/Time Information:
    DATE

    Thursday, April 20, 2017

    TIME

    Registration    8:45 a.m.-9:00 a.m.
    Program         9:00 a.m.-12:-00 p.m.
    Contact Information:
    (508) 793-7615
    Fees/Admission:
    COST

    $30-one workshop
    $25-each additional workshop
    $125-all 5 workshops
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